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Cart abandonment is a severe problem in almost every sector of the global e-commerce industry. If you want to lower the number of aborted checkouts, you have to devise an effective strategy and avoid common mistakes.

Building alliances and partnerships that will create Win-Win situations is the approach that will bring success in B2B sales. Andrej Sušić tells how it works on his experience.

The appearance of web push notification depends on the device, operating system and the browser it was sent to. This fact causes a lot of doubts while preparing a push campaign. We gathered information that will be useful for every web push manager.

What is web push notifications market reach? What devices, operating systems or browsers are the most common among web push subscribers? And how they can affect the look of your campaign?

How to sell effectively software? How you should adjust your sales approach for LATAM and European markets? Gustavo Javier Saenz, based on 18+ years of experience in sales, answers these and other questions in the interview.

By the end of 2021, the share of mobile commerce in all e-commerce will rise to 72,9%. Such rapid growth brings new opportunities and challenges for online retailers: m-shoppers have a shorter decision process but also a higher abandoned cart rate.