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January is still good for making plans concerning your marketing activities in 2023 and beyond. Have you considered adding push notifications to the mix?
What does your marketing strategy look like? How many sales channels are you using? How are you building customer engagement? The answers to these questions lead to implementing an omnichannel strategy.
Push notifications are the perfect solution for any publisher who wants to quickly inform about a plane crash, a controversial decision by a politician or new inflation figures, says Lukasz Sawala, Managing and Executive Online Editor at Radio ZET.
Social media engagement is a difficult game that requires a well-thought-out strategy and some persistence.
Lara Majcan from Bijelić Co. tells us about the company’s strategy for using web push, implementing PushPushGo tools, and her general thoughts on push communication.
What digital marketing trends will be important in 2023? Here are 7 essential marketing efforts you should concentrate on next year and beyond.