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Find out how web push notifications work and discover their marketing potential
13 effective ways to reduce bounce rate
Is bounce rate really so scary? How to easily reduce it? Read on!
2019-09-267 min
11 tips for effective content distribution in content marketing
What makes a content distribution effective? And is there a place for web push notifications in it? Find out!
2019-09-2210 min
Cross-sell vs. upsell. Which strategy is better?
Do you know concepts like up-selling and cross-selling? Whether you’re new to the idea or familiar with it already, there’s still much to learn by reading on.
2019-09-136 min
Marketing to Generation Z: 11 important things to keep in mind
In 2019 Generation Z reached 32% of the global population. It is 2,56 Bln people. What does it mean? It means that Net Gen will be the main economic force and companies must get ready for this.
2019-08-2912 min
Change places with customers to understand your buyer persona
Do you know which one is a regular customer of your site? What kind of people are behind the money spent on your website? What are they interested in? Creating a buyer persona is a basic step if we want marketing and sales activities to be effective.
2019-08-217 min
8 tips to increase the number of your web push notification subscribers
Web push technology itself is nothing without subscribers. An average web push notifications opt-in rate often reaches more than 6%. However, there are a number of handy tricks that will help to collect subscribers even more effectively.
2019-08-136 min
