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Find out how web push notifications work and discover their marketing potential

Web push notifications on mobile and desktop: structure & examples
Web push notifications on mobile and desktop: structure & examples (prt. 2)

The appearance of web push notification depends on the device, operating system and the browser it was sent to. This fact causes a lot of doubts while preparing a push campaign. We gathered information that will be useful for every web push manager.

2021-08-177 min
Web push notifications on mobile and desktop: market reach
Web push notifications on mobile and desktop: market reach (prt. 1)

What is web push notifications market reach? What devices, operating systems or browsers are the most common among web push subscribers? And how they can affect the look of your campaign?

2021-08-163 min
web push notification subscribers expectations
What do web push notification subscribers expect?

When planning a web push campaign, do you think about what affect it will have on your recipients? Do you know that they do not evaluate only a single campaign, but look at your notifications collectively? Do you know what your subscribers expect?

2021-07-224 min
optimize image in web push notifications to increase CTR
How to optimize image in web push notification and increase CTR?

Attractive pictures in web push notifications can affect users behaviour, increase Click Through Rate and impact purchasing decisions. Find out how to prepare the perfect push in the article.

2021-07-163 min
najlepszy moment na wysyłania notyfikacji web push
Is it the right moment for a web push campaign?

How do you know when is the optimal time to send a web push campaign? What rules should you follow when planning a campaign and what mistakes should you avoid?

2021-06-095 min
Web push in practice: Essential Nutrition

Essential Nutrition, manufacture of functional nutrition, shared own experience of the usage of web push notifications: what problems web push helps to solve, how long it took to see the first results and on which KPIs it has an influence.

2021-05-102 min

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