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Adding mobile push to your application can extend the range of options and opportunities you can benefit from when offering a mobile app.

Running an online store is no cakewalk. You have to consider many factors to see and understand whether your business grows. You can do that through analytics and measuring marketing metrics and KPIs.

Web push is an effective form of communication with your customers. With the growing popularity of this channel, there is always a risk that cybercriminals will try to use push notifications.

We’ve gathered a list of the most interesting mobile-push-related statistics that will give you a better insight into this marketing tool.

Thriving on social media is not an easy task. If you run a news website, you should create a strategy that makes the most of your biggest asset – the constant flow of news. Let’s see how you can create a working social media strategy for your company

Segmentation was created to facilitate the creation of groups of subscribers for targeted web push campaigns.