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In our second interview with Marija Pasuljevic, Executive Director at the eCommerce Association of Serbia we spoke about e-commerce trends, consumer behaviour and the role of the eCommerce Association of Serbia in market development.
Marija Pasuljevic shared with us her experience of work in FCMG, gaming and e-commerce sectors, peculiarities of Serbian market as well as her goals as Executive Director of eCommerce Association of Serbia.
Renata Okrajni had the pleasure to talk with Ioana (Abe) Anescu, Managing Director at IAB Romania. Ioana shared the scope of the IAB association and its role in helping with the growth of companies in the digital marketing industry.