Personalization without third-party cookies

Web push notifications in marketing strategies

Aleksandra Kozioł

Content Specialist @PushPushGo

In 2024, we will bid farewell to support for third-party cookies in Chrome browser. This means significant changes and the necessity to adapt e-marketing strategies to the new circumstances. Read our compendium of knowledge:

  • about the process of phasing out third-party cookies,

  • about the changes that need to be implemented before the deadline,

  • about personalization without the use of third-party cookies,

  • about push notification strategies that will enable a smooth transition to the new reality.

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