How to increase sales in the online store?

A tool for sales generation in your online store

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Save abandoned carts and optimize your shopping path

Use cross/up selling and increase the number & value of purchases

Improve conversion rate and generate more spontaneous purchases

Increase LTV and encourage customers to return back to your online store

Retail e-commerce sales amounted to $2.3 trillion worldwide in 2017 - according to the Statista report. This not only proves the popularity of e-shopping among consumers but also the huge competition for companies.

One of the biggest challenges in the e-commerce sector is, of course, finding ways to increase your online sales. While there is already a set of popular sales support methods on the market, it’s worth thinking about using unconventional tools.

One of these tools are web push notifications. Why?

Easy automation, no IT involvement required

Test multiple scenarios at once

Resistant to AdBlock, no collection of cookies

Test completely free of charge up to 500 subscribers

Why PushPushGo?

20%

CTR

Web Push CTR is *5x higher than in e-mail marketing

6%

Signup rate

Build your subscriber database twice as fast as email can

80%

Internet users

Send web push notifications on desktop and mobile screens

10%

Increase in conversion

Rate by up to 10% in your e-shop and site

Testimonials

How to increase internet sales?

Before jump into tools and solutions of increasing sales, make sure to take care of basics such as the consumer experience on your website. First of all, it must be responsive to display properly on each device. The entire purchasing process should be as simple and intuitive as possible, so that the customer can buy their desired products quickly and easily. In addition, remember to keep up to date assortment and product description.

Once you are done with that, let's talk about out of the box solution that will help to boost sales in your online store.

successful shopping experience / how to sell more

One of the ways to achieve this goal can be with web push notifications. Thanks to web push automation, there is a great opportunity to personalise messages.

Once you have established the sales funnel and the customer's shopping path, you can set up notification scenarios according to your goals. As a result, PushPushGo app integrated with your e-store will allow automatically react in real time on the actions customers have made on your website.

sell more / increase sales

What is a web push notification?

Simply put, they are nothing more than messages that appear when the user opens a browser. Don't worry - their potential is much bigger than their size.

Importantly, the consumer doesn’t have to visit the site of an e-store to receive notifications - it’s enough that they agree once to this form of communication with a brand.

A computer with a wallpaper showing the store and the words "PushPushGo for e-commerce".

Test completely free of charge up to 500 subscribers

How to increase sales with PushPushGo?

To attract new customers to your e-store, and also to entice existing customers into coming back, you can employ the following strategies and ideas:

Use the mix of marketing automation, personalization and real-time communication to:

web push - increase online sales
1

Save abandoned baskets

Instead of wondering how to attract customers to an online store, it’s worth analyzing the behavior of potential consumers, website traffic and, above all, non-finalised transactions. Increase sales by reducing the number of abandoned carts - web push notifications will, of course, help you with this. Send notifications to remind about abandoned products or offer a discount or free delivery in exchange for finalizing the transaction.

2

Distribute content

Web push notifications are a great way to boost an online store and help distribute content. Do you have a blog? Thanks to the feature of tracking users' behavior on the site, you can give them tags that will be used to send targeted web push campaigns. Thanks to this you have a good chance to actually reach the people who will buy your product in the future.

3

Motivate to repeat purchases

Are you wondering how to attract customers to return to an online store? Remarketing is not just about Google Ads and newsletters. Web push notifications will do a great job too, and maybe even better one - their CTR reaches even 20%. Use them to keep your audience informed about discounts, promotions and other special offers.

4

Increase the return rate

With the marketing automation module, you can set a scenario in which notifications will be sent to users who, for example, have not visited your store for 30 days.

5

Send recommendations

A client made a purchase? Great. Now you can suggest him/her more products from the same category or a similar one. This is one of the most effective methods of how to increase online sales. And all you need to do is once set up the automation scenario.

Use the information that PushPushGo collects about your customers to send more tailored notifications and surprise your audience with personalized messages. To start doing this, you don't need your subscribers' personal data or cookies, which means you'll build your audience base twice as fast as email marketing.

In case you are just planning open own business and wonder how to start an online store successfully, you should definitely include web push notifications into your marketing strategy.

In PushPushGo we can develop dedicated marketing automation scenarios for you or an effective web push strategy. We will also help with its implementation so that you can start your online store as soon as possible.

We wish you good luck with your endeavors and encourage you to contact us at support@pushpushgo.com :)

how to increase sales in the online store

Test completely free of charge up to 500 subscribers