Prepare a promotional campaign. A notification will appear after the user has entered your website. You can offer discounts as well as free premium content. This way you can reward visitors and encourage them to return.
If you run an online store, use marketing automation tool PushPushGo to remind customers about their abandoned carts. You can send a notification right after this happens or delay sending it and count on more favorable circumstances.
Another example from the e-commerce industry may be a discount on subsequent purchases, which you send just after finalising the first transaction. This way you can gain loyal customers who will return to your store and encourage those, who for some reason, haven’t been active on your site.
Remarketing with web push notification? Yes, please. You can use them as reminders to customers who have not completed any new transaction for a long time. If new products or content appeared, be sure to encourage them to click the CTA button. With the help of web push, you will do it the fastest and the least invasive way. Moreover, thanks to marketing automation, the system will send notifications at a specific time since a user’s last session.
Send a welcome message in which you can thank the user for the subscription. This is also a good moment to offer a discount. For sure, it will positively affect the way customers view your brand.