How to use pop-ups with PushPushGo?

Your tool for creating pop-ups

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Build up a GDPR-friendly database of subscribers twice as fast as a newsletter

Increase LTV and encourage customers to return back to your online store

Track your lead interests and find out how to turn them into customers

Improve conversion rate

Improve conversion rate and generate more spontaneous purchases

Getting the attention of the users is a real challenge today - in recent years the attention span of the Internet users has shortened several times and now it’s only 8 seconds. Marketers have no choice but to use innovative channels to communicate with their customers.

One of them are pop-ups, with which web push notifications have a lot in common. What unites them and what makes them different?

Easy automation, no IT involvement required

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Why PushPushGo?

20%

CTR

Web Push CTR is 5x higher than in e-mail marketing

5%

Signup rate

Build your subscriber database twice as fast as email can

80%

Internet users

Send web push notifications on desktop and mobile screens

10%

Increase in conversion

Rate by up to 10% in your e-shop and site

Testimonials

Sign up for web push notification. How to make such a pop-up?

PushPushGo is a platform for sending web push notifications.

To start the adventure with notifications, you need to configure the element which is a pop-up. This tool gives the recipient permission to receive messages from the brand.

According to PushPushGo data, between 6 and 12% of website visitors sign up for notifications. It all depends on how convincing your form is. Make sure that the pop-up contains information about the benefits of subscribing to web push notifications.

web push as a pop up tool

Pop-up is a window that appears when you enter a particular website. Web push notifications are displayed on the users' screens regardless of which websites they visit.

What they have in common is that they require a minimum engagement. You can either close them quickly or take the action you want.

Pop-ups can actually be displayed to any internet user, in case there is no ad blocking software installed. Web push notifications can only be received by people who have agreed to it. It is a form of permission marketing, which in the era of GDPR and internet privacy protection has great recognition.

pop up

What is a web push notification?

Web push notifications are small windows that appear on desktops and mobile devices even when a user has already left the site but is still surfing the web. You can use them to send concise messages, which CTR can reach even 20%.

It is only needed for users to agree to receive such communication from a website that they visit. One click is enough to become a subscriber. **No personal data or cookies are required. **

In order to save time, you can schedule when web push notification has to be sent, e.g. when someone abandoned the shopping cart or hasn't been on the store's website for a long time.

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How to make a pop-up step by step:

When creating pop-ups in PushPushGo, you don't need any programming skills. Thanks to the intuitive wizard you can create it easily - and in case of any problems the customer service department is at your disposal. So, how to set up a pop-up step by step?

1

Start by integrating your website with the PushPushGo app. Just paste a small piece of HTML code into your website. It won't slow down the loading of your site. If you have any questions, please do not hesitate to contact us.

2

Decide which version of the pop-up window you would like to implement for your site. In PushPushGo, you can choose from several templates of the subscription form.

3

Choose the time after which the pop-up should appear on your website. It may be, for example, just a few seconds after the user entered the site, but you can also decide to go with the so-called exit pop-up, which pops up when the recipient intends to leave the site. Additionally, set the time after which the rejected pop-up should appear again to the user (for example, it can be 7 days).

4

Select additional settings, such as subpages on which you want the pop-up to appear. You can add checkboxes with preferences that allow you to adjust the communication according to the recipient's wishes. You can also enable the mobile pop-up.

5

Save settings and generate leads!

What is worth remembering when creating a pop-up?

  • Do not spam users, i.e. do not show people the same window every time they visit your site.
  • Create aesthetic windows so as to attract the recipient's attention, but not to annoy him.
  • Select the appropriate pop-up tool so that it doesn’t slow down the website.
  • Present the benefits of subscribing to web push notifications.

We hope that reading our material allowed you to find out the answer to the question “how to create a pop-up” and discover the potential of web push notifications. If you have any questions, please, do not hesitate to contact us - support@pushpushgo.com!

pop up

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