Automation

How does it work?

Basic push automation scenarios

Send various types of notifications triggered by simple user actions or events. These notifications are typically straightforward, without advanced personalization.

Welcome messages

Trigger: a user subscribes to push notifications.

Re-engagement notifications

Trigger: a user hasn’t visited your site or engaged with your content for a set period.

Survey or feedback requests

Trigger: a transaction, service experience, or engagement milestone.

Advanced push automation scenarios

Advanced push automation scenarios allow for highly tailored and dynamic notifications by integrating with external data sources like product feed. Send notifications with up-to-date product details, such as pricing, availability, or promotions, sourced directly from your product catalog.

Dynamic recommendations

Trigger: a user browses or purchases products on your site.

Price drop alerts

Trigger: discounts the product feed for an item viewed or added to the user’s wishlist.

Back-in-stock updates

Trigger: availability update for an item previously out of stock, in which a user showed interest in.

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“PushPushGo helped us in the field of web visits - we had increased the number of sessions when we had push campaigns. In terms of e-commerce and performance, the best campaigns for us were automated campaigns (last seen product, abandoned cart etc).”

Stefana Jelesić

Head of Performance Marketing at Planeta Sport
& ePlaneta

Read the full case study

“TOP scenarios from the marketing automation series include an abandoned shopping cart and a campaign that reminds of the last viewed products. I think that within e-commerce activities this is a standard proceeding that is worth implementing not only in the application area.”

Jonasz Gajewski

Digital & Mobile
Lead Architect
@ OTCF S.A.

Read the full case study

The power of push automation

Pre-configured automation scenarios for a quick start (Welcome message, abandoned cart, long absence)

Seamlessly manage web and mobile push notifications from a single platform.

Automate notifications based on real-time events (e.g., price drops, new content uploads).

Trigger notifications based on user actions, such as abandoned carts, content engagement, or browsing behavior.

Personalized messages with dynamic variables such as user name, preferences, or recent activity.

Targeting the right audience with relevant messages at the right moment.

Notifications designed for specific cohorts, such as frequent buyers, dormant users, or high-spenders.

Handle large volumes of push notifications efficiently, supporting spikes during events like Black Friday or product launches.

Detailed analytics to measure performance.

Automate your push communication and focus on what matters