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Find out how push notifications work and discover their marketing potential
Mobile push
Web push

Key insights on push notifications for publishers

Explore key insights from the 2024 push performance report for digital publishers, covering trends, personalization, and the future of push communication.

March 17, 20253 min

All posts

Mobile push

Mobile push notifications - key factors

Mobile push allows you to communicate with the users of your mobile app to keep them informed and make them return to your offer more frequently. They're not very different from web push in terms of user-friendliness on both sides of the line.

September 20, 20236 min
Experts advice
Mobile push
Web push

How DataLayer can help your personalized push strategy

In PushPushGo, you can use DataLayer to enhance your personalized push notifications. DataLayer can store some interesting data which can be added to automation scenarios and used to targeted campaigns.

September 14, 20235 min
Mobile push
Web push

How to promote blog content with push notifications

On 31st August, we're celebrating Blog Day. There's no better way of celebrating than showing you a way to boost the number of visits and readers' engagement with push notifications.

August 30, 20233 min
Web push

FCM changes in push notifications

Google has just announced changes in FCM (Firebase Cloud Messaging), bringing higher security and better performance. What does it mean for push notifications services?

August 23, 20232 min
Web push

Push strategy tips for the back-to-school period to boost your sales

August is here, and the weather is great. It's the best time to start shopping for back-to-school supplies! In this article, we will outline the basic strategies for promoting sales in this busy period.

July 26, 20234 min
Web push

Is it the right moment for a web push campaign?

How do you know when is the optimal time to send a web push campaign? What rules should you follow when planning a campaign and what mistakes should you avoid?

July 19, 20234 min

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