We invited Marija Pasuljevic, Executive Director @ eCommerce Association of Serbia for a short talk about marketing, business and life in Serbia.
Among others, Marija Pasuljevic answered the following questions:
- How has marketing in the FMCG sector changed in recent years?
- What should a successful digital marketing strategy in the FMCG sector include?
- Was Serbian e-commerce much affected by the pandemic? How did the relations between customers and companies evolve recently?
- Is there something that makes Serbia different from other countries?